Social Learning blogger David Wilkins re-imagines organizational learning using the ‘long tail’ marketing analogy and networked learning stratures.
To consume most courseware or classes as they are designed today, we
need to set aside some significant time. Thus the need to allocate
specific “space” on the shelf for training.
Imagine instead a model where every other product on the shelf
included training, where training was basically “packaged with” all of
the real work that gets done throughout the week. Further imagine that
these training elements are themselves redesigned to be smaller,
lightweight chunks of information that are contextually appropriate and
easily consumed. Imagine that we can rate these chunks of information
and link them to each other through tags, explicit links, and activity
feeds.
Once we rethink content from heavy, episodic delivery, we can begin
rethinking the issues of shelf-space and scarcity. If training and
learning are part of our everyday experience instead of a separate
activity, then shelf-space becomes a moot point. Learning becomes part
of the work, and work becomes part of the learning.
cMarket Network, American Marketing Association and The NonProfit Times are inviting you to a FREE webinar titled, “Going, Going, Gone… Taking the Guesswork Out of Raising More Money with Fundraising Auction Events.”
This presentation draws on the latest data from bidder and economic surveys, along with statistics from over 5,000 online auctions to help you maximize your fundraising efforts.
Learn what items charitable auction bidders look for and why they compete for items above set spending limits.
Predict an auction’s performance based on the specific donations received and determine whether you have enough of the “right items” to meet revenue goals.
Find out how the economy is shifting donor and sponsor behaviors and discover alternate ways to engage corporate supporters, new item donors and increase activity among bidders.
Learn how to get more items, increase participation and streamline your auction events to boost ROI and earn at least $7 for every $1 you invest by adding in an online auction component.
Presented by: cMarket Network,American Marketing Association, The Nonprofit Times
Guest Speakers: Jon Carson, CEO, Network, John D. McIlquham, President and Founder, The Nonprofit Times, Anna Carbonara, Moderator, American Marketing Association
Many nonprofits hope to draw attention to their causes during the election season. At the same time, board members and staff leaders are rightly wary of violating the law and jeopardizing their groups’ tax-exempt status. Things can get tricky for organizations that have both c3 and c4 arms, c3s that belong to coalitions that include c4s, and groups using voter files in tandem with a supporter database.
Assuming the legal obstacles can be cleared, what exactly does it mean to benefit from the election season?
Organizations need to think about how they use online advocacy as a way to measure engagement. Common (and legal) activities include raising awareness of particular issues, issuing voting guides, and voter registration.
This webinar will explore the following:
Using an integrated online advocacy approach as a tool for measurable engagement on issues.
Actions that 501c3s can and can’t do during an election season.
Communication rules for the organization’s stakeholders.
To consume most courseware or classes as they are designed today, we
